What Is Zynga’s Revenue & Expenses Breakdown?

April 11th, 2016 by Trefis Team
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ZNGA: Zynga logo
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Zynga

Zynga (NASDAQ:ZNGA) creates social games such as FarmVille, Farmville 2, Zynga Poker and Hit It Rich! Slots. The company provides its games for different platforms including Facebook, iPhone, Android and Google+. The company initially generated revenue primarily from in-game purchases and advertising contributed a mere 6.5% of total revenues (2011). However, this increased to about 24% in 2015 owing to an increase in advertising revenue per active user as well as decline in in-game purchases by subscribers.

Cost of revenue, R&D and SG&A contribute almost equally to overall operating expenses. Depreciation and amortization costs are also included in the expenses mentioned below.

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Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com
2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for Zynga
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