How Important Is The Digital Real Estate Segment For News Corp?

May 23rd, 2016 by Trefis Team
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News Corp’s digital real estate segment has grown in importance for the company, increasing from 4% of revenues in 2010 to 9% in 2015. Given the company’s focus on the segment, we expect its contribution to total revenues to further increase to 15% by 2020. This is largely driven by demand for digital real estate services from millennials, who account for an increasingly large proportion of home sales. Millennials generally prefer searching the internet for real estate, which presents a massive opportunity for News Corp. The tables below break down this demographic shift, and the impact we expect it to have on News Corp’s financials going forward.

limeSource: NAR Home Buyer and Seller Generational Trends Report 2015 & 2014 Profile of Home Buyers and Sellers

See the links below for more information and analysis about News Corp:

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Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment / ask questions on the comments section
2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to the full Trefis analysis for News Corp.

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