Growth In Aerie Helps American Eagle Beat Estimates

+30.60%
Upside
17.61
Market
22.99
Trefis
AEO: American Eagle Outfitters logo
AEO
American Eagle Outfitters

American Eagle Outfitters (NYSE:AEO) reported its second quarter results on August 17, 2016. The company beat consensus estimates for both EPS and revenue.

AEO- Earnings

See our complete analysis for American Eagle Outfitters

American Eagle reported its eighth consecutive quarter of profit improvement, primarily due to a large demand for its Aerie line of lingerie, and personal care products. Comparable sales in the brand soared 24% in the quarter, a fifth consecutive quarter of 20% plus growth, much higher than the 3% overall comparable sales growth, and a 1% increase in its namesake brand.

The company managed to attain higher selling prices and transaction size across all of its brands, and this coupled with lower product costs helped to achieve an improvement in the merchandise margin and profitability.

While the sales momentum at the company has slowed down, with comps growth of 11% achieved in the second quarter of the previous year, due to increased competition for teen apparel and broader pressures for mall-based retailers, CEO Jay Schottenstein remains confident of continued growth at the company. This will be achieved through innovative styles, particularly in women’s jeans, and a higher focus on its omni-channel tools. The latter in particular has been exceptionally strong recently, with the online business delivering high growth, and the new Mobile-First website driving a 35% increase in mobile conversion. The company also remains on track to shut down 35 to 40 of its least profitable stores this year, and is tightly controlling inventory to avoid markdowns.

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Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com
2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for American Eagle Outfitters
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