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    TripAdvisor Grows Its User Base By Going Down Under

    With over 60 million unique visitors per month, TripAdvisor (NASDAQ:TRIP) is the leading online platform for travel related reviews for destinations, accommodations and restaurants. Travel businesses advertise on TripAdvisor’s platform to b...




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    TripAdvisor Earnings Preview: Trends We’re Watching

    TripAdvisor (NASDAQ:TRIP), the newly spun-off entity of the leading online travel agency  Expedia (NASDAQ:EXPE), is set to release its annual financial results for the first time on February 8. The spin-off is widely perceived as an intelligent m...


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    TripAdvisor Could Gain from Higher Natural Search Visibility

    Apart from paid search advertising, TripAdvisor (NASDAQ:TRIP) also relies natural search traffic to attract users. A recent study conducted by an independent search and social media marketing agency, Greenlight, revealed that TripAdvisor’s ...


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    TripAdvisor Spin-off From Expedia Unlocks Value, Despite Lower Margins

    The travel reviews aggregator TripAdvisor (NASDAQ:TRIP) has posted phenomenal top-line growth of over 30% sustained over the past several quarters and at least a 50% operating margin. The spin-off from Expedia (NASDAQ:EXPE) is being widely percei...

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