Tearsheet

Deckers Outdoor (DECK)


Market Price (10/8/2025): $98.27 | Market Cap: $14.8 Bil
Sector: Consumer Discretionary | Industry: Footwear

Deckers Outdoor (DECK)


Market Price (10/8/2025): $98.27
Market Cap: $14.8 Bil
Sector: Consumer Discretionary
Industry: Footwear

Investment Highlights

0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 6.5%, FCF Yield is 6.5%
Weak multi-year price returns
2Y Excs Rtn is -43%
 
1 Cash is significant % of market cap
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is -11%
  
2 Strong revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is 16%
  
3 Attractive operating margins
Op Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is 24%
  
4 Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 21%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 19%
  
5 Valuation becoming less expensive
P/S 6M Chg %Price/Sales change over 6 months. Declining P/S indicates valuation has become less expensive. is -53%
  
0 Attractive yield
Total YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 6.5%, FCF Yield is 6.5%
1 Cash is significant % of market cap
Net D/ENet Debt/Equity. Debt net of cash. Negative indicates net cash. Equity is taken as the Market Capitalization is -11%
2 Strong revenue growth
Rev Chg LTMRevenue Change % Last Twelve Months (LTM) is 16%
3 Attractive operating margins
Op Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is 24%
4 Attractive cash flow generation
CFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 21%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 19%
5 Valuation becoming less expensive
P/S 6M Chg %Price/Sales change over 6 months. Declining P/S indicates valuation has become less expensive. is -53%
6 Weak multi-year price returns
2Y Excs Rtn is -43%

Market Valuation & Key Metrics

DECK Stock


Price Returns Compared

 202020212022202320242025Total [1]
Returns
DECK Return70%28%9%67%82%-52%266%
Peers Return12%41%-23%15%1%-3%37%
S&P 500 Return16%27%-19%24%23%14%108%

Monthly Win Rates [3]
DECK Win Rate75%75%50%67%67%22% 
Peers Win Rate58%60%38%57%48%52% 
S&P 500 Win Rate58%75%42%67%75%67% 

Max Drawdowns [4]
DECK Max Drawdown-46%-3%-38%-2%-2%-53% 
Peers Max Drawdown-55%-5%-45%-14%-13%-35% 
S&P 500 Max Drawdown-31%-1%-25%-1%-2%-15% 


[1] Cumulative total returns since the beginning of 2020
[2] Peers: NKE, SKX, LEVI, CROX, SHOO. See DECK Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 10/7/2025 (YTD)

Downturns Compared

Unique KeyEventDECKS&P 500
2022 Inflation Shock2022 Inflation Shock  
2022 Inflation Shock% Loss% Loss-48.4%-25.4%
2022 Inflation Shock% Gain to Breakeven% Gain to Breakeven94.0%34.1%
2022 Inflation ShockTime to BreakevenTime to Breakeven308 days464 days
2020 Covid Pandemic2020 Covid Pandemic  
2020 Covid Pandemic% Loss% Loss-54.7%-33.9%
2020 Covid Pandemic% Gain to Breakeven% Gain to Breakeven120.7%51.3%
2020 Covid PandemicTime to BreakevenTime to Breakeven76 days148 days
2018 Correction2018 Correction  
2018 Correction% Loss% Loss-26.2%-19.8%
2018 Correction% Gain to Breakeven% Gain to Breakeven35.5%24.7%
2018 CorrectionTime to BreakevenTime to Breakeven108 days120 days
2008 Global Financial Crisis2008 Global Financial Crisis  
2008 Global Financial Crisis% Loss% Loss-77.1%-56.8%
2008 Global Financial Crisis% Gain to Breakeven% Gain to Breakeven337.3%131.3%
2008 Global Financial CrisisTime to BreakevenTime to Breakeven473 days1480 days


How Low Can It Go?

Deckers Outdoor's stock fell -48.4% during the 2022 Inflation Shock from a high on 9/16/2021. A -48.4% loss requires a 94.0% gain to breakeven.

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About Deckers Outdoor (DECK)

Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities. The company offers premium footwear, apparel, and accessories under the UGG brand name; sandals, shoes, and boots under the Teva brand name; and relaxed casual shoes and sandals under the Sanuk brand name. It also provides footwear and apparel for ultra-runners and athletes under the Hoka brand name; and fashion casual footwear using sheepskin and other plush materials under the Koolaburra brand. The company sells its products through department stores, domestic independent action sports and outdoor specialty footwear retailers, and larger national retail chains, as well as online retailers. It also sells its products directly to consumers through its retail stores and e-commerce Websites, as well as distributes its products through distributors and retailers in the United States, Europe, the Asia-Pacific, Canada, Latin America, and internationally. As of March 31, 2021, it had 140 retail stores, including 71 concept stores and 69 outlet stores worldwide. The company was founded in 1973 and is headquartered in Goleta, California.

Better Bets than Deckers Outdoor (DECK)

Latest Trefis Analyses

Trade Ideas

Select past trade ideas related to DECK and Footwear.

Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
ANF_9302025_Dip_Buyer_FCFYield09302025ANFAbercrombie & FitchDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-9.0%-9.0%-9.0%
DECK_9302025_Dip_Buyer_FCFYield09302025DECKDeckers OutdoorDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
0.7%0.7%-0.2%
CHH_9302025_Dip_Buyer_ValueBuy09302025CHHChoice Hotels InternationalDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-2.8%-2.8%-2.8%
VAC_9302025_Dip_Buyer_ValueBuy09302025VACMarriott Vacations WorldwideDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
2.8%2.8%-0.6%
FUN_9302025_Short_Squeeze09302025FUNSix Flags EntertainmentSpecialShort Squeeze PotentialShort Squeeze Potential
Has potential for a short squeeze. High short interest, rising short interest and high debt.
-1.3%-1.3%-1.3%
DECK_3312025_Dip_Buyer_FCFYield03312025DECKDeckers OutdoorDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-7.6%-8.7%-14.7%
Unique KeyDateTickerCompanyCategoryTrade Strategy6M Fwd Rtn12M Fwd Rtn12M Max DD
ANF_9302025_Dip_Buyer_FCFYield09302025ANFAbercrombie & FitchDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-9.0%-9.0%-9.0%
DECK_9302025_Dip_Buyer_FCFYield09302025DECKDeckers OutdoorDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
0.7%0.7%-0.2%
CHH_9302025_Dip_Buyer_ValueBuy09302025CHHChoice Hotels InternationalDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
-2.8%-2.8%-2.8%
VAC_9302025_Dip_Buyer_ValueBuy09302025VACMarriott Vacations WorldwideDip BuyDB | P/E OPMDip Buy with Low PE and High Margin
Buying dips for companies with tame PE and meaningfully high operating margin
2.8%2.8%-0.6%
FUN_9302025_Short_Squeeze09302025FUNSix Flags EntertainmentSpecialShort Squeeze PotentialShort Squeeze Potential
Has potential for a short squeeze. High short interest, rising short interest and high debt.
-1.3%-1.3%-1.3%
DECK_3312025_Dip_Buyer_FCFYield03312025DECKDeckers OutdoorDip BuyDB | FCFY OPMDip Buy with High FCF Yield and High Margin
Buying dips for companies with high FCF yield and meaningfully high operating margin
-7.6%-8.7%-14.7%

See Trefis Trade Ideas for more.

Recent Active Movers

Recent Active Movers

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Peer Comparisons for Deckers Outdoor

Financials

DECKNKESKXLEVICROXSHOOMedian
NameDeckers .Nike Skechers.Levi Str.Crocs Steven M. 
Mkt Price97.9868.91-24.4778.8233.2368.91
Mkt Cap14.8101.8-9.74.42.49.7
Rev LTM4,98646,440-6,3294,1392,3204,986
Op Inc LTM1,1793,420-6841,0031361,003
FCF LTM9583,009-366769118769
FCF 3Y Avg7864,893-287799210786
CFO LTM1,0453,526-588837152837
CFO 3Y Avg8725,611-551887234872

Growth & Margins

DECKNKESKXLEVICROXSHOOMedian
NameDeckers .Nike Skechers.Levi Str.Crocs Steven M. 
Rev Chg LTM16.3%-7.1%-5.6%2.0%8.0%5.6%
Rev Chg 3Y Avg16.5%-0.3%-0.5%14.5%2.3%2.3%
Rev Chg Q6.5%1.1%-6.4%3.4%6.8%6.4%
QoQ Delta Rev Chg LTM1.3%0.3%-1.4%0.9%1.6%1.3%
Op Mgn LTM23.6%7.4%-10.8%24.2%5.8%10.8%
Op Mgn 3Y Avg21.1%10.2%-9.1%25.5%9.4%10.2%
QoQ Delta Op Mgn LTM0.3%-0.6%-0.5%-0.6%-4.1%-0.6%
CFO/Rev LTM21.0%7.6%-9.3%20.2%6.6%9.3%
CFO/Rev 3Y Avg20.0%11.3%-9.0%22.0%11.3%11.3%
FCF/Rev LTM19.2%6.5%-5.8%18.6%5.1%6.5%
FCF/Rev 3Y Avg17.9%9.9%-4.7%19.8%10.1%10.1%

Valuation

DECKNKESKXLEVICROXSHOOMedian
NameDeckers .Nike Skechers.Levi Str.Crocs Steven M. 
Mkt Cap14.8101.8-9.74.42.49.7
P/S3.02.2-1.51.11.01.5
P/EBIT11.929.8-17.916.217.417.4
P/E15.335.1-23.918.625.923.9
P/CFO14.228.9-16.55.315.515.5
Total Yield6.5%2.8%-5.8%5.4%6.4%5.8%
Dividend Yield0.0%0.0%-1.6%0.0%2.6%0.0%
FCF Yield 3Y Avg4.4%3.8%-3.6%11.4%8.8%4.4%
D/E0.00.1-0.20.40.20.2
Net D/E-0.10.0-0.20.40.20.2

Returns

DECKNKESKXLEVICROXSHOOMedian
NameDeckers .Nike Skechers.Levi Str.Crocs Steven M. 
1M Rtn-18.6%-6.8%-10.1%-8.8%10.3%-6.8%
3M Rtn-6.9%-6.3%-26.2%-26.0%30.7%-6.3%
6M Rtn-3.8%30.9%-100.0%-11.8%68.3%30.9%
12M Rtn-38.3%-12.9%-28.2%-42.3%-27.5%-27.5%
3Y Rtn75.5%-16.9%-90.2%2.8%29.8%29.8%
1M Excs Rtn-19.8%-10.4%-7.2%-13.0%6.3%-10.4%
3M Excs Rtn-13.8%-13.0%-19.8%-32.0%23.9%-13.0%
6M Excs Rtn-40.3%-7.3%-51.4%-50.4%18.9%-7.3%
12M Excs Rtn-55.3%-32.0%-11.9%-60.7%-46.6%-46.6%
3Y Excs Rtn0.8%-100.1%--2.3%-72.5%-53.4%-53.4%

Financials

Segment Financials

Revenue by Segment

$ Mil20252024202320222021
UGG brand wholesale2,2391,9291,088872893
HOKA brand wholesale1,8071,413629405277
Other brands wholesale242285616967
Direct-to-Consumer  1,2141,067737
Sanuk brand wholesale  302739
Teva brand wholesale  129106119
Total4,2883,6273,1502,5462,133


Operating Income by Segment
$ Mil20252024202320222021
UGG brand wholesale805572315293304
HOKA brand wholesale71952815511162
Other brands wholesale2450142216
Unallocated enterprise and shared brand expenses-620-498   
Direct-to-Consumer  435349183
Sanuk brand wholesale  6-03
Teva brand wholesale  332731
Unallocated overhead costs  -395-298-260
Total928653565504338


Price Behavior

Short Interest

Short Interest: As Of Date9152025
Short Interest: Shares Quantity7,485,407
Short Interest: % Change Since 8312025-11.0%
Average Daily Volume2,563,990
Days-to-Cover Short Interest2.92
Basic Shares Quantity151,047,000
Short % of Basic Shares5.0%

Earnings Returns History

Expand for More

 Forward Returns
Earnings Date1D Returns5D Returns21D Returns
5/22/2025-19.9%-16.3%-18.9%
1/30/2025-20.5%-22.8%-38.5%
10/24/202410.6%5.8%26.4%
5/23/202414.2%20.9%7.8%
2/1/202414.1%7.7%19.9%
10/26/202318.9%24.0%35.5%
5/25/20233.4%5.9%13.8%
2/2/2023-1.7%-0.1%2.9%
...
SUMMARY STATS   
# Positive121416
# Negative975
Median Positive8.4%8.4%8.7%
Median Negative-3.3%-3.4%-18.9%
Max Positive18.9%24.0%35.5%
Max Negative-20.5%-22.8%-38.5%

SEC Filings

Expand for More

Report DateFiling DateFiling
6302025731202510-Q 6/30/2025
3312025523202510-K 3/31/2025
12312024203202510-Q 12/31/2024
93020241031202410-Q 9/30/2024
6302024801202410-Q 6/30/2024
3312024524202410-K 3/31/2024
12312023205202410-Q 12/31/2023
93020231102202310-Q 9/30/2023
6302023803202310-Q 6/30/2023
3312023526202310-K 3/31/2023
12312022206202310-Q 12/31/2022
93020221103202210-Q 9/30/2022
6302022804202210-Q 6/30/2022
3312022527202210-K 3/31/2022
12312021207202210-Q 12/31/2021
93020211104202110-Q 9/30/2021

Insider Activity

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 OwnerTitleFiling DateActionPriceSharesTransacted
Value
Value of
Held Shares
Form
0Ibrahim Maha Saleh 9082025Sell116.91768,8851,309,743Form
1Ibrahim Maha Saleh 6062025Sell109.0227630,0901,167,059Form
2Davis Cindy L 6062025Buy109.761,825200,3191,464,252Form
3Ogbechie AngelaChief Supply Chain Officer6032025Sell103.764,962514,8572,206,145Form
4Ibrahim Maha Saleh 3072025Sell132.23395,1571,408,117Form