Best Buy (BBY)
Market Price (12/20/2025): $71.445 | Market Cap: $15.1 BilSector: Consumer Discretionary | Industry: Computer & Electronics Retail
Best Buy (BBY)
Market Price (12/20/2025): $71.445Market Cap: $15.1 BilSector: Consumer DiscretionaryIndustry: Computer & Electronics Retail
Investment Highlights
Why It Matters
Which of these 2 stories sounds closer for this stock?
1. Generates cash flow
The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.
2. Riding a trend
Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow
| Attractive yieldTotal YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 9.6%, Dividend Yield is 5.3%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 5.4%, FCF Yield is 10% | Weak multi-year price returns2Y Excs Rtn is -43%, 3Y Excs Rtn is -68% | Weak revenue growthRev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -4.4% |
| Attractive cash flow generationCFO LTM is 2.2 Bil | Key risksBBY key risks include [1] intense competition from dominant online platforms and [2] the "showrooming effect" where customers use its physical stores for product research before purchasing from a competitor. | |
| Low stock price volatilityVol 12M is 43% | ||
| Megatrend and thematic driversMegatrends include E-commerce & Digital Retail, Experience Economy & Premiumization, and Digital Health & Telemedicine. Themes include Online Marketplaces, Show more. |
| Attractive yieldTotal YieldTotal Yield = Earnings Yield + Dividend Yield, Earnings Yield = Net Income / Market Cap Dividend Yield = Total Dividends / Market Cap is 9.6%, Dividend Yield is 5.3%, ERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is 5.4%, FCF Yield is 10% |
| Attractive cash flow generationCFO LTM is 2.2 Bil |
| Low stock price volatilityVol 12M is 43% |
| Megatrend and thematic driversMegatrends include E-commerce & Digital Retail, Experience Economy & Premiumization, and Digital Health & Telemedicine. Themes include Online Marketplaces, Show more. |
| Weak multi-year price returns2Y Excs Rtn is -43%, 3Y Excs Rtn is -68% |
| Weak revenue growthRev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -4.4% |
| Key risksBBY key risks include [1] intense competition from dominant online platforms and [2] the "showrooming effect" where customers use its physical stores for product research before purchasing from a competitor. |
Valuation, Metrics & Events
BBY Stock
Why The Stock Moved
Qualitative Assessment
AI Generated Analysis | Feedback
Here are five key points explaining Best Buy's (BBY) stock movement of approximately 0.1% during the period from August 31, 2025, to December 21, 2025:
**1. Mixed Analyst Sentiment and Coverage**
Around December 19, 2025, Best Buy's stock experienced a slight 0.10% increase in extended trading. This movement was attributed to a blend of analyst actions, including upward revisions to multi-quarter and fiscal year estimates from Zacks that provided support, partially balanced by a price-target cut from Truist and a minor adjustment to a near-term quarter from Zacks.
**2. Q2 FY26 Earnings Report and Balanced Market Reaction**
On August 28, 2025, Best Buy reported its second-quarter fiscal year 2026 results, showing a comparable sales growth of 1.6%, which was its highest in three years, and surpassed EPS expectations. Despite these positive results, the stock "slipped in early trading" on the day of the announcement, indicating a nuanced investor reaction where strong performance was potentially weighed against other market factors or outlooks, leading to minimal overall impact over the broader period.
**3. Consistent Quarterly Cash Dividend Announcements**
Best Buy maintained investor confidence by announcing its regular quarterly cash dividends on August 29, 2025, and again on November 26, 2025. The consistency of these dividend payouts typically signals financial stability and can provide a steady, albeit small, supportive factor for the stock price.
**4. Strategic Appointments to the Board of Directors**
During the period, Best Buy made key appointments to its Board of Directors, with Meghan Frank joining on September 12, 2025, and Dylan Jadeja on December 1, 2025. Changes in corporate governance and the introduction of new expertise can subtly influence investor perceptions of the company's future strategic direction and leadership, contributing to minor shifts in valuation.
**5. Nuanced Impact of Q3 FY26 Earnings and Revised Outlook**
Best Buy's Q3 FY26 earnings, reported on November 25, 2025, initially caused the stock to rise by 1.82% in pre-market trading due to exceeding EPS and revenue forecasts. However, subsequent reports indicated the stock was down by 4.5% to 5.5% since the earnings release, trading around $71-$72. This mixed reaction, coupled with a cautious Q4 comparable sales outlook despite an overall upward revision to annual sales and profit forecasts, suggests a complex interplay of factors that could result in a very small net movement over a more extended duration as the market fully processes various financial indicators and forward-looking statements.
Stock Movement Drivers
Return vs. Risk
Price Returns Compared
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Total [1] | |
|---|---|---|---|---|---|---|---|
| Returns | |||||||
| BBY Return | 17% | 4% | -17% | 3% | 14% | -12% | 4% |
| Peers Return | 36% | 20% | -25% | 22% | 29% | -2% | 90% |
| S&P 500 Return | 16% | 27% | -19% | 24% | 23% | 16% | 112% |
Monthly Win Rates [3] | |||||||
| BBY Win Rate | 58% | 42% | 25% | 42% | 58% | 50% | |
| Peers Win Rate | 58% | 58% | 37% | 60% | 68% | 50% | |
| S&P 500 Win Rate | 58% | 75% | 42% | 67% | 75% | 73% | |
Max Drawdowns [4] | |||||||
| BBY Max Drawdown | -42% | -2% | -36% | -19% | -10% | -34% | |
| Peers Max Drawdown | -24% | -6% | -36% | -12% | -7% | -23% | |
| S&P 500 Max Drawdown | -31% | -1% | -25% | -1% | -2% | -15% | |
[1] Cumulative total returns since the beginning of 2020
[2] Peers: AMZN, WMT, HD, TGT, BBY. See BBY Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 12/19/2025 (YTD)
How Low Can It Go
| Event | BBY | S&P 500 |
|---|---|---|
| 2022 Inflation Shock | ||
| % Loss | -54.5% | -25.4% |
| % Gain to Breakeven | 119.6% | 34.1% |
| Time to Breakeven | Not Fully Recovered days | 464 days |
| 2020 Covid Pandemic | ||
| % Loss | -44.9% | -33.9% |
| % Gain to Breakeven | 81.4% | 51.3% |
| Time to Breakeven | 121 days | 148 days |
| 2018 Correction | ||
| % Loss | -41.6% | -19.8% |
| % Gain to Breakeven | 71.2% | 24.7% |
| Time to Breakeven | 351 days | 120 days |
| 2008 Global Financial Crisis | ||
| % Loss | -67.4% | -56.8% |
| % Gain to Breakeven | 206.4% | 131.3% |
| Time to Breakeven | 3,108 days | 1,480 days |
Compare to AMZN, WMT, HD, TGT, BBY
In The Past
Best Buy's stock fell -54.5% during the 2022 Inflation Shock from a high on 11/22/2021. A -54.5% loss requires a 119.6% gain to breakeven.
Preserve Wealth
Limiting losses and compounding gains is essential to preserving wealth over time.
Asset Allocation
Actively managed asset allocation strategies protect wealth. Learn more.
Latest Trefis Analyses
Trade Ideas
Select past ideas related to BBY. For more, see Trefis Trade Ideas.
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 11302025 | BBWI | Bath & Body Works | Dip Buy | DB | Insider Buys | Low D/EDip Buy with Strong Insider BuyingBuying dips for companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap | 13.7% | 13.7% | 0.0% |
| 11262025 | HRB | H&R Block | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 5.8% | 5.8% | -0.1% |
| 11262025 | LRN | Stride | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 3.6% | 3.6% | -4.4% |
| 11212025 | ABNB | Airbnb | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 18.4% | 18.4% | 0.0% |
| 11212025 | MTN | Vail Resorts | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 11.9% | 11.9% | -1.6% |
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 11302025 | BBWI | Bath & Body Works | Dip Buy | DB | Insider Buys | Low D/EDip Buy with Strong Insider BuyingBuying dips for companies with strong insider buying in the last 1 month, positive operating income and reasonable debt / market cap | 13.7% | 13.7% | 0.0% |
| 11262025 | HRB | H&R Block | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 5.8% | 5.8% | -0.1% |
| 11262025 | LRN | Stride | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 3.6% | 3.6% | -4.4% |
| 11212025 | ABNB | Airbnb | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 18.4% | 18.4% | 0.0% |
| 11212025 | MTN | Vail Resorts | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 11.9% | 11.9% | -1.6% |
Research & Analysis
Invest in Strategies
Wealth Management
Peer Comparisons for Best Buy
| Peers to compare with: |
Financials
| Median | |
|---|---|
| Name | |
| Mkt Price | 114.49 |
| Mkt Cap | 344.6 |
| Rev LTM | 166,189 |
| Op Inc LTM | 21,536 |
| FCF LTM | 13,481 |
| FCF 3Y Avg | 14,984 |
| CFO LTM | 17,649 |
| CFO 3Y Avg | 19,518 |
Growth & Margins
| Median | |
|---|---|
| Name | |
| Rev Chg LTM | 4.3% |
| Rev Chg 3Y Avg | 1.9% |
| Rev Chg Q | 2.8% |
| QoQ Delta Rev Chg LTM | 0.7% |
| Op Mgn LTM | 4.9% |
| Op Mgn 3Y Avg | 5.1% |
| QoQ Delta Op Mgn LTM | -0.1% |
| CFO/Rev LTM | 6.4% |
| CFO/Rev 3Y Avg | 7.2% |
| FCF/Rev LTM | 2.9% |
| FCF/Rev 3Y Avg | 3.5% |
Valuation
| Median | |
|---|---|
| Name | |
| Mkt Cap | 344.6 |
| P/S | 1.3 |
| P/EBIT | 15.9 |
| P/E | 23.6 |
| P/CFO | 19.5 |
| Total Yield | 6.9% |
| Dividend Yield | 2.7% |
| FCF Yield 3Y Avg | 4.5% |
| D/E | 0.2 |
| Net D/E | 0.2 |
Returns
| Median | |
|---|---|
| Name | |
| 1M Rtn | 5.5% |
| 3M Rtn | 0.2% |
| 6M Rtn | 8.6% |
| 12M Rtn | -9.4% |
| 3Y Rtn | 17.3% |
| 1M Excs Rtn | 1.5% |
| 3M Excs Rtn | -1.5% |
| 6M Excs Rtn | -3.7% |
| 12M Excs Rtn | -26.0% |
| 3Y Excs Rtn | -59.2% |
Comparison Analyses
Segment Financials
Revenue by Segment
| $ Mil | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
| Computing and Mobile Phones | 18,482 | 19,766 | 22,478 | 21,653 | 19,399 |
| Consumer Electronics | 12,969 | 14,094 | 16,203 | 14,211 | 14,292 |
| Appliances | 5,804 | 6,736 | 7,167 | 5,873 | 4,810 |
| Entertainment | 3,363 | 3,053 | 3,275 | 3,079 | 2,597 |
| Services | 2,530 | 2,332 | 2,380 | 2,252 | 2,325 |
| Other | 304 | 317 | 258 | 194 | 215 |
| Total | 43,452 | 46,298 | 51,761 | 47,262 | 43,638 |
Returns Analyses
Earnings Returns History
Expand for More| Forward Returns | |||
|---|---|---|---|
| Earnings Date | 1D Returns | 5D Returns | 21D Returns |
| 11/25/2025 | 5.3% | -1.6% | |
| 8/28/2025 | -3.7% | 2.1% | 2.2% |
| 5/29/2025 | -7.3% | -2.6% | -3.3% |
| 3/4/2025 | -13.3% | -9.1% | -13.2% |
| 11/26/2024 | -4.9% | -4.4% | -2.9% |
| 8/29/2024 | 14.1% | 13.2% | 17.6% |
| 5/30/2024 | 13.4% | 23.7% | 18.4% |
| 2/29/2024 | 1.5% | -1.8% | 4.2% |
| ... | |||
| SUMMARY STATS | |||
| # Positive | 12 | 9 | 9 |
| # Negative | 12 | 15 | 15 |
| Median Positive | 4.6% | 5.5% | 12.4% |
| Median Negative | -4.8% | -3.1% | -7.5% |
| Max Positive | 14.1% | 23.7% | 19.1% |
| Max Negative | -13.3% | -22.6% | -29.0% |
SEC Filings
Expand for More| Report Date | Filing Date | Filing |
|---|---|---|
| 10312025 | 12052025 | 10-Q 11/1/2025 |
| 7312025 | 9052025 | 10-Q 8/2/2025 |
| 4302025 | 6062025 | 10-Q 5/3/2025 |
| 1312025 | 3192025 | 10-K 2/1/2025 |
| 10312024 | 12062024 | 10-Q 11/2/2024 |
| 7312024 | 9062024 | 10-Q 8/3/2024 |
| 4302024 | 6072024 | 10-Q 5/4/2024 |
| 1312024 | 3152024 | 10-K 2/3/2024 |
| 10312023 | 12012023 | 10-Q 10/28/2023 |
| 7312023 | 9012023 | 10-Q 7/29/2023 |
| 4302023 | 6022023 | 10-Q 4/29/2023 |
| 1312023 | 3172023 | 10-K 1/28/2023 |
| 10312022 | 12062022 | 10-Q 10/29/2022 |
| 7312022 | 9082022 | 10-Q 7/30/2022 |
| 4302022 | 6022022 | 10-Q 4/30/2022 |
| 1312022 | 3182022 | 10-K 1/29/2022 |
External Quote Links
| Y Finance | Barrons |
| TradingView | Morningstar |
| SeekingAlpha | ValueLine |
| Motley Fool | Robinhood |
| CNBC | Etrade |
| MarketWatch | Unusual Whales |
| YCharts | Perplexity Finance |
| FinViz |
