How Has The TCG Acquisition Boosted Revlon’s Growth?
In 2013, Revlon acquired The Colomer Group (TCG), a privately held beauty group that is focused on the professional beauty channel. Prior to its TCG acquisition, Revlon was a specialty color cosmetics manufacturer deriving over half of its revenues from color cosmetics. Given TCG’s higher growth rate as compared to Revlon’s core products, the share of color cosmetics has declined and is expected to continue its decline in the future, thereby diversifying the overall product portfolio. As a result of the acquisition, Revlon’s professional segment witnessed impressive growth. Since hair care is the major component of Revlon’s professional segment, hence the CAGR as well as Revenue and EBITDA allocation for hair care increased more than any other segment over the last five years.
Have more questions on Revlon? See the links below.
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